Cottagecore
Dark Academia
Rug Style Forecast: The Top Trends to Watch for in 2023
What’s in style for the rest of 2023 and the beginning of 2024? The rest of this year we can look forward to a continued trend of nostalgia and vintage inspired design. Covid’s homestay protocol has greatly influenced cultural trends to embrace the comfort of home and past trends. Since the pandemic, we have seen a huge resurgence of style aesthetics like “cottagecore” or “grandmacore” and “dark academia”.
Cottage or grandma core refers to a cultural trend of longing for the comforting atmosphere one would expect to find in a cottage or at a grandmother’s house. The emphasis is on floral patterns, neutral to warm tones, soft textures, and above all comfort. Dark academia similar to cottage core has the same level of nostalgia, but is grounded in deep dark tones one would expect in a forest or in a sophisticated almost masculine library. The emphasis is on dark, deep tones, soft masculine textures like leather and wood, balanced with almost a mysterious vibration.
Whether your style is cottage, dark academia, transitional or something else, distressed vintage will be a major theme. Like a favorite pair of jeans with holes, the soft comfort of the worn look brings the vibration of welcomed memories of yesteryear.
We can also expect to see continued interest in Earth colors – greens, browns, blacks, grays, natural blues including navy, buttery yellows, and muted variations of red including pinks, corals, orange. Earth tones are a natural comfort. Anytime a culture moves forward from a disaster such as the pandemic, you can expect a resurgence in earth colors as people seek to calm their nervous systems.
Another long reaching implication of our recent time spent re-evaluating the important comfort creature of home is practicality! The desire for long lasting durable goods has trends re-centered on quality and the ability to last for years. At Jaffe, we guarantee the highest quality rugs with the finest level of detail. Each individual knot is tied to foundation; taking months to complete.
Self expression is at an all time high as people choose to make their homes reflections of their personality. Bold punches of color, especially featuring muted reds including pinks, corals, and orange will be on trend as people seek to bring vibrancy and warmth into their living spaces. In alignment with self expression, is a desire to play with shape and form. For the next year, we will see a move toward shapes beyond the typical rectangle.
Textures, especially layered in neutral colors will be a key feature. Monochromatic tones with woven layers is hotter than ever, adding richness to any space. Kilim and flatweave rugs create a delicious understated luxe opulence to any space. Coastal spaces benefit greatly from this woven decor trend.
Natural fibers including sisal, jute, and seagrass are reminders of the calming impact of nature. As we see this continuing trend to de-escalate and calm overstimulated senses, these natural fibers are sure to continue to be a commonstay.
Deep plush carpets, especially in bedrooms, add plush extravagance and quiet your environment so you get the best rest possible. Fine quality materials like natural silk feel help unwind tension and relax the body.
Jenica Weyand, a content writer with 20+ years experience, balances creative and technical writing. She has an extensive background in legal studies, military subcontracting, and luxury waterfront development marketing. A dedicated artist and theater professional, she is recognized for her contributions to community arts. Her art series, “Angel Deliveries”, appreciates compassion-based actions. A mother of 3 and a mentor to many, Jenica finds joy in supporting others’ artistic journeys. Contact Ward Design Group at 904-540-9933 to benefit from her creativity.
